Philadelphia Youth Basketball (PYB) is a youth empowerment organization that leverages basketball to aid inner city children in overcoming adversity and systemic issues faced while growing up in underserved communities.

PYB, commissioned Immortal Vision Agency to produce Media Day Experiences for their young athletes to capture photos and video of their Middle School Partnership Program (MSPP), Hoop Hers and other programs. We took a studio activation to Martin Luther King and West Philadelphia High School gyms and created an unforgettable media day photoshoot experience for over 400 middle school athletes.

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Dr. Nina Ahmad

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Team Thompson Family Foundation